Boost Your Reels Performance with Instagram’s New Best Practices.
Instagram has recently rolled out a new feature on its Professional Dashboard that could significantly enhance your Reels strategy: the Reels Best Practices section.
If you’re looking to maximise your impact and drive growth through your Reels, this new guide provides invaluable insights and actionable tips.
1. Start with a Compelling Hook
The first few seconds of your Reel are crucial. To capture viewers’ attention quickly, ensure you have a strong 3-second hook. This initial segment should be engaging enough to make users want to watch the rest of your video.
2. Keep It Short and Sweet
Optimal Reel length is between 30 to 60 seconds. This duration is perfect for delivering a concise message or showcasing your content without losing viewers’ interest.
3. Leverage Trending Hashtags
Incorporate trending and relevant hashtags to boost the visibility of your Reels. Using popular hashtags helps your content reach a broader audience and increases the chances of engagement.
4. Use Trending Audio
Audio plays a significant role in Reels. Utilize trending audio tracks to align your content with current trends, making it more relatable and discoverable.
5. Upload in High Resolution
To ensure your Reels look their best, upload them in high resolution. Crisp, clear visuals are more likely to attract and retain viewers.
6. Maintain a Consistent Posting Schedule
Consistency is key. Aim to post up to 10 Reels per month to keep your audience engaged and increase your chances of reaching new viewers.